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Archive.

Alex R.

Will investors put money into a small service company? No.

Many investors and startups and solopreneurs are asking me – will or should the investors put money into a predominantly services company or a one-person shop? Examples of these businesses are solo creative practitioners (photographers, small studios, small digital agencies with single owners, freelance developers, fashion designers with relatively unknown brands, and others of that

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Pauline S.

How To Be Relevant in 2021: The Guide

I think we can all agree that the world isn’t as simple as it once was. It’s way more complex, with businesses getting bombarded by complications and challenges, especially during COVID-19. Customers are getting more and more complicated as there are tons of options to select from. There are massive amounts of information at their

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Alex R.

When Relevance and Resilience is Revenue!

The COVID-19 pandemic is not over yet, and B2B sales executives are already writing 2020 off as a “loss” in their databases and CRM platforms. SO what will the 2021 “New Normal” look like for Enterprise and Mid-Size BD and Sales Executives? Well, we will slowly get out of the “bunker” in 2020 and plan a

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Marla Bace

Can Your Business Turn On A Dime?

Many of us wonder what the “New Normal” after COVID-19 will bring for businesses – large and small.  Well, one thing is for sure – the level of uncertainty is still here. This post by Marla Bace will explore how companies can adapt quickly and look at disasters as opportunities. She explores quickly how being relevant and

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