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Leadership & Partners

Sanna Andersson

Head of Growth, EMEA

Sanna Andersson is a seasoned marketing strategist with a global perspective, leveraging both academic studies and international work experience to drive business growth across diverse industries. With an MBA degree from Finland, including international studies at Claremont Graduate University, California, and hands-on experience in New York City with the Foreign Ministry of Finland and several B2C and B2B companies, she brings a comprehensive understanding of international business dynamics to her roles.

During her position in New York Sanna has navigated global markets, supporting Nordic startups, scale-ups, and SMEs in their US market entry across various sectors within the realms of technology and sustainable solutions. She has fostered valuable networks and collaboration with several entities, including innovation hubs, accelerators, incubators, investors, decision-makers, legal advisors, and media outlets.

Sanna has held marketing leadership roles across agricultural technology, retail, food, nutrition, health, beauty, and wellbeing sectors and diverse corporate settings, ranging from listed companies to startups and the public sector. She has supported several B2C product launches and has built and led numerous marketing and content strategies.