Discover the transformative power of modern public relations with industry leader Bob Geller, as he uncovers the secrets to thriving in an ever-evolving landscape. Expect a masterclass in adapting to technological advances and social media’s impact on PR strategies. Learn how to break free from traditional media approaches and embrace innovation, leveraging AI and content marketing to captivate audiences. Bob’s journey from tech startups to founding Fusion PR offers an inspiring narrative of resilience and adaptability, underscoring the importance of staying ahead in a field marked by rapid change.
Uncover the synergy between passion, talent, and leadership in driving business growth, as Bob shares compelling stories and practical advice for emerging agencies and startups. From the strategic brilliance of a Finnish tractor company’s disaster relief PR to nurturing hidden talents within your team, this episode provides invaluable insights for aspiring PR professionals and seasoned veterans alike.

TechArena 2025: The Nordic Playbook for Global Success
Discover why efficiency is the key to long-term business success in ‘Don’t Grow, Optimize!’ Learn how focusing on optimization can reduce costs, enhance customer experiences, and drive sustainable growth beyond mere expansion.