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5 Ways User Experience Can Benefit e-Commerce for Better Conversion Rates

GEM Blog Post Featured Pictures | GlobalEdgeMarkets

Your user’s experience is central to everything in e-commerce. You seek to intrigue and then please the potential customer with the end goal of them making a purchase. So naturally, e-commerce should focus on web or app design that centers on the customer’s experience and makes that experience a good one. UX, or User Experience, […]

Don’t Grow, Don’t Shrink – Optimize!

GEM Blog Post Featured Pictures | GlobalEdgeMarkets

To grow or not to grow? That is not the question in today’s business world. There is a third and better, more efficient option of optimization, and the answer is always ‘yes.’ Business optimization is the future, and many leaders, your competitors, are realizing this now and already optimizing towards peak performance. It is, at […]

Philip Morgan, CEO of Pirum Systems on Entrepreneurial Spirit

Philip Morgan |GlobalEdgeMarkets

In this episode of GlobalEdgeTalk, Alex is talking to Philip Morgan. Philip Morgan is a Chief Executive Officer at Pirum Systems Ltd. Pirum, a secure, centralized automation and connectivity hub for global securities finance transactions based in London, United Kingdom. The company, founded in 2000, enables complete automation of the post-trade and collateral lifecycle and delivers highly […]

3 Tips for Global UI/UX Design

3 Tips for Global UI/UX Design | GlobalEdgeMarkets

Globalization is here, and it means an exciting era for design, specifically for design in User Interface and User Experience (UI/UX). How users interact with web design differs across the globe, but there are some common themes that UI/UX experts have noticed in good (and bad) design. Below are 3 tips for creating a good […]

Entrepreneur, Disrupted! War in Ukraine: Mariana Khomitska

Mariana Khomitska |GlobalEdgeMarkets

Mariana Khomitska, the Head of Talent Development at the Academy DTEK, specializes in Management Development and Executive Education, Life-Long Learning, and EdTech. She has 16 years of experience in managerial and organizational development. Being strong in strategy creation and execution, system building, and development, Mariana has a Major in Management Development and Executive Education and a […]

The Top 5 Reasons Most Startups Fail and How You Can Avoid Them

The Top 5 Reasons Most Startups Fail and How You Can Avoid Them | GlobalEdgeMarkets

With more than 90% of startups failing, it seems that having a successful startup can be one of the hardest things to do nowadays. But learning from the mistakes of others and seeing what caused their downfall can help us learn and create more successful startup businesses. Now, a startup usually doesn’t fail for only […]

Social Media as Lead Generation

Social Media as Lead Generation | GlobalEdgeMarkets

In a highly competitive market with lots of diversity, generating leads can be difficult. The market is noisy, crowded, and cutt-throat. Many marketers these days turn to social media as a means of lead generation, and you may ask, like many have, if social media is a viable platform to generate leads. How can dancing […]

Entrepreneur, Disrupted! War in Ukraine: Tamara Nelson

Tamara Nelson |GlobalEdgeMarkets

In this episode, Alex is talking to Tamara Nelson, who is the Founder of Barometer, a platform that empowers organizations to extract data-driven insights from their text data quickly and consistently. Tamara Nelson is a human-computer interaction researcher and machine learning engineer. She enjoys researching problems at the intersection of human-computer interaction and health. Tamara graduated from […]

Entrepreneur, Disrupted! War in Ukraine: Tatiana Zheltomirska

Tatiana Zheltomirska |GlobalEdgeMarkets

Today Alex is talking to Tatiana Zheltomirska, Global CMO, Chief Strategist, Marketing Advisor, Business Integrator, Change Catalyst and Leadership Lecturer.  Tatiana is a Senior Executive with 20+ years of accomplishment in strategic marketing, general management, consulting, international marketing and advertising, and consumer research. Change manager who leads to continuous improvement in all areas of the business […]

Your Guide to Customer Success: The Basics

Your Guide to Customer Success: The Basics | GlobalEdgeMarkets

Over the last few decades, customer expectations, cultural trends, and increased industry competitiveness has urged businesses to put customer success as a top priority. In order for customers to continue growing their lifetime value with a certain company, they must feel success with the product or service that they’re purchasing. But what does customer success […]

Entrepreneur, Disrupted! War in Ukraine: Christine Khariv

Christine Khariv |GlobalEdgeMarkets

Today Alex is talking to Christine Khariv, an “accidental” entrepreneur with a background in linguistics and IT. From Christine: I started my professional journey as a content manager, later working in several little firms and start-ups in mixed roles, with responsibilities ranging from copywriting, SEO, translation, and SMM to customer support and project management. Eventually, […]